When it comes to running your small business, there are many ways you can save money. Budget web hosting isn't one of them. What is Website Hosting for Professionals? Whether you are a doctor, lawyer, dentist, veterinarian, chiropractor or any other professional service provider, you need a website in order to keep your patients or […]
With Shopify's release of their GA4 integration, we are happy to announce that we are able to provide Shopify to Google Analytics 4 Migration services for your Shopify store. Adding GA4 to Shopify requires two general steps: Create the Google Analytics 4 property Add the GA4 measurement ID to Shopify. The most important part of […]
Google recently changed the name of the Google My Business listing to "Google Business Profile" and has now made additional changes that you should be aware of. Here are some of the notable 2023 changes to Google My Business Management Location In the past you would manage your GMB account and profile via the Google […]
Google has long stated that they will be shutting off Google Analytics on July 1st, and this policy hasn’t changed. To get more people to migrate to GA4, Google has stated that they will automatically migrate websites from UA to GA4, and admits at the same time that these migrations may miss critical aspects of […]
Google has finally opened up its Local Services Ads program for dentists! Google's "Local Services Ads" (LSA) program is an approach to paid advertising that allows you to leverage Google search to generate new patient leads. Unlike the traditional pay-per-click (PPC) program that many of us are familiar with - where you pay for every […]
With the 2023 only hours away, I want to share 10 quick and easy diagnostic checks you can run for your website to make sure you web presence is well-positioned heading into 2024: 1. Make sure your website passes Google's Mobile-Friendly test. You can test your website here: https://search.google.com/test/mobile-friendly 2. Verify that your SSL has no mixed content errors (mixed […]
Whether you are running ads for yourself or for your clients, you will NEED to migrate to Google Analytics 4 before the July 1, 2023 deadline. Google Ads and Google Analytics Google Ads works hand in hand with Google Analytics, and while you can use other analytics packages to track your Google Ads campaigns, it […]
If you're reading this post it's probably because you are considering using Podia to host your online course. And while we're still using Podia as our course hosting portal, there are a few things I should have looked at more in depth before diving in. I'm not listing everything that I like about Podia (we […]
I want to keep you up-to-date about an important change that's happening with Google Search. Google has rolled out one of the biggest updates since the Panda Update in 2011, and it has the potential to have a huge impact on how your website ranks in search engine listings. The update is called the Helpful Content Update, and the […]
