You can now add social icons to your Google Business Profile as well as the ability to signal that you are accepting new patients. If you haven't done so already, drop what you are doing and add these two features to your profile right away. And while these two items aren't specific ranking factors, they may go a long way in increasing interactions on your profile.
And if you don't add these items, your profile may get less interaction as people may choose to interact with profiles that do contain this information.
We offer multiple Local SEO / Google Business Profile service options depending upon your specific needs. And if you are just starting out, the most important tasks to complete are an initial Google Business Profile optimization and citation + aggregator campaign.